Global Drinks Intel. ESG Awards once again recognise Sustainable Initiatives in the Industry
© Global Drinks Intel
Bar ohne Namen
Entschlossen verweigert sich Savage, der Bar einen Namen zu geben. Stattdessen sind drei klassische Design-Symbole das Logo der Trinkstätte in Dalston: ein gelbes Quadrat, ein rotes Viereck, ein blauer Kreis. Am meisten wurmt den sympathischen Franzosen dabei, dass es kein Gelbes-Dreieck-Emoji gibt. Das erschwert auf komische Weise die Kommunikation. Der Instagram Account lautet: a_bar_with_shapes-for_a_name und anderenorts tauchen die Begriffe ‘Savage Bar’ oder eben ‚Bauhaus Bar‘ auf.
Für den BCB bringt Savage nun sein Barkonzept mit und mixt für uns mit Unterstützung von Russian Standard Vodka an der perfekten Bar dazu.
Advertorial
The Global Drinks Intel ESG Awards 2024 is a unique and unprecedented programme to raise the awareness – and reward the achievements – of those who are leading the way in Environmental, Social & Governance activities.
The awards will also provide a platform for promoting the latest trends and solutions. Winners will receive third-party credibility from the independent judging panel of sustainability and drinks industry experts, as well as unrivalled recognition on a national and international scale. The results will be announced during the TFWA World Exhibition & Conference in Cannes at the GDI awards event on Monday 30th September 2024.
© Global Drinks Intel
Rapidly changing consumer behaviour — especially among the all-important younger LDA consumer cohort — is driving on-premise and retail buyers to increasingly favour brands and companies that boast the best environmental, social and governance (ESG) credentials. Consumers of every generation, but particularly Gen Zers (aged 18–24) and Millennials (25–39), have shown a willingness to support brands and companies that actively promote their commitments to the planet and society.
Given this, there has never been a more critical time to be able to shout about the environmental, social and governance steps you are taking as a business. To recognise these efforts, Global Drinks Intel will run the second drinks ESG Awards in 2024. The wide-ranging Global Drinks Intel ESG Awards 2024 will be adjudicated by a completely independent panel of judges.
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